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The Rise of Video Marketing in 2025

Jean Ginzburg
3 min readDec 20, 2024

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https://alpenglo.digital/the-rise-of-video-marketing-in-2025/

As we approach 2025 and look back at the emerging trends of 2024, we can see the rise of video marketing as one of the dominant digital marketing strategies. With consumers engaging more with video content than ever, you need to make sure you utilize this marketing approach as well. Whether through social media, websites, or email campaigns, video content is becoming the go-to method for capturing attention and driving engagement. Here is how you can leverage this trend to ensure you are not left behind.

The Rise of Video Marketing in 2024

Have you noticed the popular use of video content in the past few years? The rise of video marketing is transforming the way brands connect with their audiences. As video content continues to grow in popularity, marketers now consider it an essential part of their strategies, according to Wyzowl. Video provides a versatile platform for storytelling, enabling brands to build deeper connections and convey messages more effectively.

Rise of Video Marketing: A Business Strategy

Today, people want to consume their social content on the go, and videos are perfect for that. Scroll-consuming has become the main way people access information these days. As a result, more and more companies are investing in video marketing. Video…

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Jean Ginzburg
Jean Ginzburg

Written by Jean Ginzburg

#1 best-selling author, serial entrepreneur, digital marketing expert, founder of Alpenglo.Digital

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