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How to Get More Sales with Webinar Funnels

Jean Ginzburg
3 min readNov 18, 2020

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You’ve probably seen promotional posts about webinars, and attended webinars, or perhaps even hosted webinars.

What are webinar funnels? Simply put, it’s using webinars to funnel clients to your high-ticket items.

How webinar funnels work

Like any other content, webinars present information, but the difference between blogs and webinars is that webinars can be made more personal. You do a video or a Live webinar and your audience joins and interacts with you, making it a perfect opportunity to truly connect while also demonstrating your expertise and mentioning your product, service, or digital course.

For example, you might attend a webinar about Search Engine Optimization (SEO) and at the end, the presenter will sell a product or course on topics associated with SEO.

That’s a webinar funnel.

After they’re done with the webinars, set up a funnel so that you can continuously get in touch with your attendees and then ask them to jump on a call with you.

Webinar funnels keep the opportunities for conversation open. It’s not like if they don’t jump on a call with you right away and schedule a follow-up, then the potential for a conversation is lost.

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Jean Ginzburg
Jean Ginzburg

Written by Jean Ginzburg

#1 best-selling author, serial entrepreneur, digital marketing expert, founder of Alpenglo.Digital

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