Google’s AI-Generated Labels: Is That Image Real or AI-Generated?

Jean Ginzburg
4 min readAug 16, 2024
https://alpenglo.digital/googles-ai-generated-labels-is-that-image-real-or-ai-generated/

As a modern marketer, you know that personalized marketing is your best approach to marketing today. The use of images in marketing is also a given. The trouble is, AI-generated images look out of place at this point, creating uneasiness for the consumer about the authenticity of images and possibly making your campaigns less effective. To remedy the situation, Google introduced “AI-generated image” labels. Here’s a screenshot showing how an image created by Midjourney looks. It says, “Image labeled as AI-generated.”

Source: Search Engine Roundtable

This update helps both marketers and consumers differentiate between real and AI-manipulated images. You need to understand these labels to ensure your personalized digital marketing remains effective. In this blog post, you’ll learn how Google’s AI-generated labels enhance image authenticity, how it affects your personalized digital marketing, how to implement the labels, and what the future might hold in this fast-developing area of marketing.

How Google’s AI-Generated labels Improve Authenticity

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Jean Ginzburg
Jean Ginzburg

Written by Jean Ginzburg

#1 best-selling author, serial entrepreneur, digital marketing expert, founder of Alpenglo.Digital

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