AI Meets Social Big Data: Strategies for Next-Level Business Intelligence
3 min readMay 23, 2024
As a brand, you rely on data to make sound decisions. Social media platforms are a constant source of valuable data about customer preferences, trends, and brand perception. However, the sheer volume of this data, often referred to as “social big data,” can be difficult and time-consuming to analyze effectively. This is where Artificial Intelligence (AI) comes in…