Oct 20Member-only5 Tips on How to Define Your Ideal Target MarketTarget Market is a crucial strategy in digital marketing and is a critical part of running your business these days. Whether you do it yourself or hire a marketing agency to do it for you, before you proceed, you must be clear about one element of it. And that is…Target Audience4 min readTarget Audience4 min read
Oct 6Member-onlyThe Secret to a Successful Collab with Your Marketing AgencyA Marketing Agency is an indispensable part of a business today. The Great Resignation during and post-pandemic diminished the role of an in-house marketer. Many marketing positions were left empty as employees sought other opportunities. …Digital Marketing4 min readDigital Marketing4 min read
Aug 25Member-onlyHow to Be a Team Leader to Ensure Your and Your Company’s SuccessPeople are the backbone of any company. I’ve always believed that for a business to succeed, it needs to have a good team. My digital marketing agency business has been smooth-sailing, and that is largely due to my team. What makes a brilliant team? It’s when they take initiative. They’re…Teamwork4 min readTeamwork4 min read
May 5Member-onlyChecking in on the efficiency and sincerity of your sales processCommunication will always be the foundation of sales. Communication is a hallmark of the digital age. Digital transformation made communication virtually instant, with direct and indirect data at our fingertips. …Sales4 min readSales4 min read
Apr 28Member-only3 Tips to Rev Up Your LinkedIn Posting StrategyLinkedIn was made for networking. It’s in the name itself. Linking in! Are you making connections on LinkedIn? Here is how you can reach more people and establish real connections on LinkedIn. Have you posted multiple times on LinkedIn, hoping to get some interaction from your thousands of followers, only…Linked In3 min readLinked In3 min read
Mar 31Member-onlyWith the Crisis in Ukraine — This is the Time to Have a Company Culture of Giving BackIf you are like most people, your desire to achieve success is matched by your desire to make some positive impact, to make a difference in a larger world. That larger world can begin with a small community of your own employees. …Donate3 min readDonate3 min read
Mar 3Member-onlyGet Higher Conversions on Facebook with Retargeting CampaignsIn any digital marketing campaign, you have cold audiences and warm audiences. Cold audiences have no idea who you are and what you can offer them. Warm audiences do know who you are and what you do. …Facebook3 min readFacebook3 min read
Feb 24Member-onlyThree Key Elements to a Successful Sales StrategyA company cannot be successful with a single effort from just one person. It may have a chance to succeed if it combines the efforts from the entire team with an effective sales strategy. How do you implement an effective sales process? Read on! Create your sales playbook Your sales playbook is like a…Sales3 min readSales3 min read
Feb 17Member-only6 Ways to Fail to SuccessI’m a fan of taking massive action. Execute fast. Make improvements. Keep going. Done is better than perfect. Aim high, and if it can’t be done, fail fast, and move on to the next strategy or the next project. When you plan, aim to multiply your expected metrics by ten…Success4 min readSuccess4 min read
Feb 10Member-onlySeven Reasons You Should Use TikTok and LinkedIn to Increase EngagementUnless you live in a cave, you know TikTok is getting more and more mainstream. It’s no longer about dance covers or physical challenges. Doctors, teachers, and actual marketers use it for professional purposes. When it comes to businesses, TikTok is still underrated. But ask any entrepreneur around you, and…Tiktok4 min readTiktok4 min read
